VRAI & ORO

 

Ethically made jewellery. Vrai for truth in French.Oro for gold in Spanish.The brand was founded upon three main values: quality,simplicity and transparency.

Made closely in local manufacturers in Los Angeles using only solid gold and diamonds growth in lab by Diamond Foundry. Build to last quality pieces for the modern and environmental conscious woman. For everyday wear,the Fine Jewellery Essentials Collection. Designed to grow with you, the Black Label Collection. For sustainable made and conflict-free diamonds, the Wedding Collection.

Vanessa Stofenmacher and Chelsea Nicholson,the founders: “costumers deserve to know where our costs come from, what they’re paying for, and the true quality of what they’re getting.”  “Tradional mined diamon wasn´t the right fit for us, changes hands way too many times and you really never know if you´re getting something conflict-free. Even the most ethical sources are draining lakes and wreaking havoc on the environment.” Transparency means honesty. That´s why Vrai & Oro founders choose Diamond Foundry as the company diamond source. Diamonds are grown in a plasma reactor and the result is unique and rare real diamonds atomically identical to Earth´s with zero carbon footprint and zero questions about its origin.

This brand sets itself apart from the jewellery industry exactly because its kept truth to its original values of quality,simplicity and transparency. Its ethical practices are an example for future companys and a wake up call for the industry. The world needs informed consumers and consumers need options. Vrai & Oro is an environment-friendly option.

 

What do you think about this post? Give your opinion and share your favorite ethical jewellery companies.

Love,Sofia.

 

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